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How much should I charge for a virtual conference?
Why you need to stop calling it a “virtual” conference!
The current Corona crisis has led to an unprecedented worldwide adoption of virtual meeting technologies like Zoom. Everything from the weekly sales calls to sold-out concerts has been rushed online and, barring a few exceptions, most people seem to be getting used to this new world of virtual connection.
With the end of the crisis seeming both near and far at the same time, most would agree that events like business conferences, concerts, trade shows, and even work meetings will probably remain online for the foreseeable future.
If you listen to the thoughts of Rory Sutherland on this topic, something I highly recommend, the world of physical office meetings and in-person conferences are never going to be the same again. Rory points out that the forced adoption of these technologies has led even the most maladroit user to master the basics of online communication. This coupled with the benefits of home working has led many bosses to consider moving things online permanently.
For some brilliant insights on this topic simply go to any of the recent Rory Sutherland interviews on YouTube.
When it comes to virtual conferences and training, the benefits are even more obvious. You can attract speakers from…
